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PROJECT OVERVIEW

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Vidzual is excited to submit a Request for Proposal to Calvary Baptist Church to enhance the Church's brand and worship experience through high-quality videos and digital assets.

After careful analysis of Calvary's current media production capabilities, there is tremendous potential for improvement and expansion. While the church has made commendable efforts in producing content, there is a need for more professional-grade output across various mediums, including video, audio, graphic design, and website development.

Our concept development process will provide strategic clarity and creative alignment for the overall project. Then using the latest technology, Vidzual will produce compelling and engaging content to be utilized across a variety of Calvary's digital platforms.

Professional Camera Equipment

COMPANY OVERVIEW

Vidzual is an all inclusive digital media company offering a variety of services to help fulfill all your multimedia needs. 

From nonprofits, educational institutions, small businesses, to corporate companies, we assist with telling compelling stories, visually. Whether it's through cinematic video productions, high quality photos, or digitally crafted designs, our team helps share your organization's voice through branded strategies and visual communication.

Let us turn your vision into a Vidzual!

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MEET THE OWNER

Dr. Evan Brown is a creative digital media specialist with extensive project experience from concept to development. With a decade of hands-on filming and editing experience, brand marketing, media management, and audio engineering expertise, Dr. Brown has been able to provide a diverse group of services.

Dr. Brown received his Ph.D in Educational Administration. He holds a M.S. in Professional Media & Media Management with a focus in Film, and also a B.A. in Radio & TV with a specialization in Audio Engineering and a minor in Music Business.

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PORTFOLIO

OUR VIDEO PRODUCTION PROCESS 

From prolific storyboarding through post-production, our creative processes ensure that your concepts are translated into a personalized video production.

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(STEP 1)

Concept Development

Creative Brief

Discuss Ideas

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(STEP 2)

PRE-Production

Storyboard 

Scout Locations

Review Script

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(STEP 3)

production

Equipment Prep 

Film Content

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(STEP 4)

Post-production

Edit Footage

Color Correction

Audio Mixing

Animation

Export Draft 

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(STEP 5)

DELIVery

Up to 2 Revisions

 Deliver Final Vidzual to Client

Film Reels

HIGHEST QUALITY VISUALS

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BEFORE COLOR GRADING

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AFTER COLOR GRADING

To achieve a captivating visual mood or tone, our editors take pride in their creative process of color correcting and grading. 

VIDEOS
ATTRACT

When a video is high-quality and well produced, it has the ability to capture the attention of viewers. Statistics show that 5 billion videos are watched on Youtube everyday. 

VIDEOS
ENGAGE

Viewers sense of seeing and hearing are engaged through video, which increases memorability. With an engaged audience, videos have the ability to persuade viewers into purchasing by 97%. 

VIDEOS
GET SHARED

Viewers share videos 12x more on social media than text and pictures combined. More shares lead to more exposure, and potentially more business for your brand.

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PROPOSED SERVICES

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BRAND

REVAMP

Offers a refreshed and modernized visual representation of a brand, conveying its evolution and adaptability.

VIDEO 

PRODUCTION

High quality visuals for to be shown for weekly announcements during services and online platforms. 

AUDIO

RECORDING

Capturing clear and crisp audio suitable for voiceovers, ensuring high-quality sound for different multimedia projects.

WEBSITE 

DESIGN

Designing and maintaining a user-friendly website that showcases the church's activities, sermons, events, and resources.

GRAPHIC 

DESIGN

Custom graphic designs for Sunday streaming and online platforms. 

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RESPONSIBILITIES

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BRAND REVAMP

  • Conceptualize and design a refreshed brand identity that resonates with Calvary's values and appeals to its target audience.

  • Create updated brand assets, including logos, color palettes, typography, and visual elements, ensuring consistency and scalability.

  • Develop brand guidelines and style guides to maintain coherence and uniformity across all brand communications.

VIDEO PRODUCTION

  • Plan, storyboard, and execute video content in collaboration with church leadership for weekly announcements and social content. 

  • Edit video footage using professional editing software to produce polished, engaging, and visually appealing final products.

  • Schedule content film days to record bulk amount of visuals 1-2x per month.

AUDIO RECORDING

  • Set up and operate audio recording equipment to capture clear and high-quality sound for voiceovers.

  • Monitor audio levels and adjust settings as needed to ensure optimal sound quality and clarity.

  • Edit and mix recorded audio tracks to remove background noise, enhance clarity, and achieve a professional sound.

WEBSITE DESIGN & DEVELOPMENT

  • Design and develop a user-friendly website for the church (using Wix) that showcases its activities, sermons, events, and resources.

  • Build and maintain website functionality, including navigation, forms, multimedia integration, and mobile responsiveness.

  • Update website content regularly to keep it current and relevant to the church community.

  • Provide technical support and troubleshooting assistance for website issues as needed.

GRAPHIC DESIGN

  • Design visually appealing graphics for weekly announcements and social platforms.

  • Create custom artwork, illustrations, and typography that reflect the church's branding and messaging.

GENERAL RESPONSIBILITIES 

  • Oversee the strategy and day-to-day execution for branding, video, audio, web, and graphic design. 

  • Prepare video, audio, and graphics for weekly announcements. 

  • Collaborate with church leadership, staff, and volunteers to understand their needs and objectives for media production.

  • Capture high-quality photos of 1-2 services per month

  • Manage project timelines, budgets, and resources effectively to ensure timely delivery of high-quality content.

  • Communicate regularly with stakeholders to provide updates on project progress, solicit feedback, and address concerns.

  • Stay informed about emerging technologies, trends, and best practices in media production to continually improve services and capabilities.

  • Uphold the church's mission, values, and branding guidelines in all media production activities.

  • Foster a positive and collaborative work environment that encourages creativity, innovation, and excellence.

  • Provide all equipment necessary to high-quality film productions and audio.

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TIMELINE

The brand revamp initiative will be approached as a continuous work in progress, recognizing that meaningful changes require time and ongoing refinement. Through iterative stages and collaborative efforts, we aim to evolve the church's brand identity authentically and effectively over time. We propose the following timeline for implementing the proposed services:

MONTH 1-3

Initial Meetings

Brand Revamp

Development of Media Production Plan (Film scheduling, audio recording, etc.)

Website Design

MONTH 4-12

Ongoing production and delivery of media content according to the agreed-upon schedule.

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COST

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Our pricing for the comprehensive media production services is as follows:

$5,125.00/month

Additional expenses such as software purchases if needed, or specialized services will be discussed and agreed upon separately. 

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BENEFITS

Film Production

​By partnering with Vidzual, Calvary can expect:

  • One stop shop for all media services, ensuring high-quality cohesiveness across all work.

  • Professional-quality media content that enhances the church's image and engagement with the congregation and community.

  • Consistent branding and messaging across all media platforms.

  • Increased online presence and reach through well-designed websites and social media content.

  • Ongoing support and maintenance to ensure smooth operation of media production services.

NEXT STEPS

Excited to delve deeper into enhancing CBC's branding and worship experience. Let's coordinate a meeting to discuss and go over the proposal. Anticipating your response!

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